How it works Features Industries Security Pricing Enterprise FAQ Docs
Catalog

Products

Add products with photos, prices and details. Only Active products can be shared in catalog links.

Products are the heart of your catalog. Each product has a name, a category, a price and photos, plus optional details like SKU, GST and variants. Buyers see exactly what you enter here, so clear names and good photos win more enquiries.

Before you start

  • Create at least one category. The form will not open without one.
  • Optional: create collections if you want to group products for sharing.
  • For gold, silver or other rate-based products, set up Formula Pricing first.
  • Adding many products? Bulk Upload from Excel is faster.

Add a product

  1. Open Products and click Add Product.
  2. Select Category. The rest of the form opens after you pick one.
  3. Fill in Product Information: name, SKU, status, subcategory, collection and description.
  4. Enter the Pricing: the MRP, or cost rows for a formula category.
  5. Add Product Photos and click Save Product.
Select Category
Category *
Kurtis
Product Information
Product Name *
Cotton Printed Kurti
SKU / Product Code
KUR-101
Status
Active - visible in catalog links
Subcategory
Select subcategory
Collection / Catalog
Diwali 2025
Description
Describe the product - materials, occasion, finish, etc.
Pricing
MRP *
₹ 650.00
Show price to buyers in catalog view
Product Photos
Click or drag photos here JPG/PNG/WEBP | Max 5MB each
Save Product

The category you pick changes the form. A Fixed Price category shows one MRP box. A Formula Price category shows a cost table with + Add Cost instead.

Example: a cotton shirt

FieldWhat you might enter
CategoryShirts
Product NameMen's Cotton Formal Shirt – Sky Blue
SKU / Product CodeSHT-CTN-014
StatusActive - visible in catalog links
Subcategory / CollectionFormal / New Arrivals
MRP₹650
VariantsSize: S, M, L, XL (XL adds ₹50)

Product fields

FieldDetails
Product NameRequired, up to 200 characters
SKU / Product CodeYour own code for the product
StatusActive shows in links; Draft is hidden
SubcategoryOptional, from the chosen category
Collection / CatalogOptional, one collection per product
DescriptionOptional
MRPPrice for fixed-price categories
HSN / SAC, GST RateShown when GST is on: 0, 5, 12, 18 or 28%
Show price to buyersOff for new products. A link can override it

Name, SKU and description

Write the name the way a buyer would search for it. Include the key detail, such as "22kt Gold Kundan Bangle Set" rather than just "Bangle".

The SKU is your internal code. It is not required on the form, but it matters for bulk upload: a matching SKU is how ShowCato knows to update a product instead of creating a new one.

Use the description for material, finish, occasion, pack size or MOQ. For example: "100% cotton, regular fit, min. order 24 pcs per colour".

Status: Active or Draft

New products are Active by default. Choose Draft while you are still adding photos or checking prices. Draft products stay in your list with a Draft badge but never appear in catalog links.

GST fields

The GST fields appear only when GST is turned on in Settings. You then see:

  • HSN / SAC Code, up to 10 characters.
  • GST Rate: 0, 5, 12, 18 or 28%.
  • Pricing Mode: Inherit from business settings, Inclusive - this price includes GST, or Exclusive - GST added on top.
  • GST Preview, which shows the tax split as you type the price.

Show price to buyers

The Show price to buyers in catalog view box is off by default. Many B2B sellers prefer to discuss rates first, so the buyer sends an enquiry without seeing a price. Tick it if you are happy to show the price. A catalog link can override this with Show all prices or Hide all prices, or keep Use each product's price setting.

Photos

  • JPG, PNG or WebP, up to 5 MB each.
  • Photos are cropped to a square automatically.
  • The first photo is the ★ Main photo. Click the star on another photo to change it.

Click or drag photos into the Product Photos box. You can add several at once. The main photo is the one buyers see first on the product card.

✓

Because photos are cropped to a square, keep the product in the centre with some space around it. Shoot on a plain background in daylight for the cleanest look.

Photos use your account storage. If storage is full, the save stops with "Not enough storage. Please upgrade your plan." See Storage.

Variants

Need sizes, colours or finishes with different prices? Click + Add Variant Attributes (optional) on the form. See Variants & Options.

Find, edit, copy and delete

  • Search by name or SKU, and filter by category, collection or status.
  • Click a product to edit it, then click Save Changes.
  • Duplicate copies a product with its photos and variants. Change the copy's SKU.
  • Delete removes the product and its photos permanently.

Searching and filtering

Use the Search name or SKU… box with the All Categories, All Collections and All Status filters, then click Search. Click Clear to see everything again.

Duplicate for similar products

Duplicate is the fastest way to add a near-identical item, such as the same kurti in a new print. The copy is named with "(copy)" at the end and keeps the same SKU, status, price, photos and variants. ShowCato then opens the copy so you can edit it.

!

Always change the copy's name and SKU. Two products with the same SKU confuse bulk updates. If the original was Active, the copy is Active too and can show up in links straight away.

Delete

Delete asks you to confirm first. It cannot be undone. If you might sell the item again, set it to Draft instead.

Common mistakes

  • Product not in the link. Check the status is Active. Draft products are hidden.
  • Buyer cannot see the price. Show price to buyers is off by default. Tick it, or choose Show all prices in the link.
  • Wrong pricing box. If you see an MRP box but need a cost calculator, the category is on Fixed Price. Change the category or its price type.
  • Blurry photos. Upload the original photo, not a WhatsApp-forwarded copy.

AI Extraction

AI Extraction will read your old catalogs or price lists and create product listings for you. It is a paid add-on and is coming soon.